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You feel that your writing needs an editor,but you want to remain in complete creative control of your work. Our editors will help you with their recommendations and suggestions to make your work consistent, error-free, well-organised and enjoyable. We will help you tell your story well and give it that much-needed edge and unputdownable quality that makes it stand above the rest.

Editorial review and substantive editing
Our experienced editors will go through the entire manuscript and evaluate its quality from an editorial standpoint. We will provide a fair and logicalassessment and suggest ways that you can improve your writing and presentation quality. We will work with you to arrive at the extent of editorial inputs needed to make your manuscript ready for the market. This will allow your product to be the best possible when it reaches your customers.

Your manuscript will be checked thoroughly to correct grammatical and spelling errors. Punctuation marks will be reviewed to ensure that the intended meaning is conveyed. Any non-English terms (Indian or foreign languages) in your work will be treated appropriately. Our copyeditors will also ensure that your references (footnotes, endnotes, bibliography) and index are consistent and error free.

Content development
You have an idea or a bigpicture in mind. You also have the structure, writing style and visualisation in place. But you need help to further develop ideas and structure, honing it to become a manuscript. Our editors and content development experts will review, suggest and develop what you have in mind into a manuscript ready for publication.

Conceptualising illustrations
You have a great manuscript that is ready. You and your AUF editor feel that the addition of illustrations to the inside pages will add value to your idea and provide a more enjoyable reading experience. Our editors will suggest a way to do so and with your inputs, help you conceptualise visuals. Our illustrators will carry out the task under editorial supervision.

Your manuscript has begun to take book form. Our production team will help you select the right size, fonts, layout and design treatment for your text and illustrations, if any. After typesetting, the pages will be almost ready for printing and/or production as eBook.

Book design
Our expert designers will help you create a book that looks appealing, professional and is easy to read and navigate. Your manuscript may have elements like illustrations, visuals or the subject itself that may need a design treatment to tell the story better. We approach book design not as templates, but as individual expressions.

Cover design
The appeal of a cover is paramount to the book’s success. With you in control, our designer will develop a cover design best suited to your book. We will also help you procure image/s for the cover you decide on and get necessary usage and copyright clearances.

Design concept and execution (visual books)
You have a great idea for a visual book and have all the images available. Our team of experienced editors will help you conceptualise the text, write it and make it print-ready. In tandem, our design team will help you curate and select the right visuals from your collection, put them through a thorough pre-press process and with you in control, design the pages of the book.

Our production partners will fulfil your print order requirements. This includes selection of paper, type of binding and quantity printed. Be assured of consistent and high-quality printing.

The typeset version may contain typos or other errors introduced through both human error and the typesetting programme.Our proofreaders go through the entire text with a finetoothcomb and make corrections wherever required. A fresh set of eyes ensures error-free text—crucial for creating a high-quality book.

eBook conversion
Want your book to also be an eBook? Just say the word and leave the rest to our experts. Different websites and devices require varying formats (EPUB, MOBI, etc.). Our highly experienced pool of eBook experts knows how to best organise content for each of these websites/devices. After testing and protection, your eBook will be ready for distribution on various platforms.

Social media presence
We understand the kind of pressure on authors today to maintain a strong online presence. They must talk up a new book, especially a self-published one. Our dynamic publicists work to create an intense and sustained social media presence for your work and help you reach readers and increase your audience.

Marketing plan
Every good book needs excellent marketing to give it the right push. Our professional publicists help you draw up a systematic marketing strategy which will allow you to publicise the bookin a planned manner. Leave it to them to tailor-make a suitable marketing plan for your book – this will include the generation of punchy publicity material, a list of book blogs and literary editors who should be mailed review copies, creating a targeted mailing list and more.

Curating events
If you want multiple book events, our event and project managers are at your service to curate these and also manage the logistical details.

AuthorsUpFront e-store
The AuthorsUpFront e-store is e-commerce-enabled and gives you the platform to showcase and sell your books online. You can also link this page to your personal web pages/blog and mention it in all your communications. Our logistics team will ensure hassle-free purchases and timely delivery.

Third party distribution
Our third party distribution arrangements enable you to sell on popular Indian e-bookstores like Amazon.in and Flipkart. We help you radically improve the visibility and discoverability of your bookamong customers of these online bookstores.

eBook distribution
Our distribution tie-ups with leading players will ensure that your eBook is easily available to a global audience. These include (but are not limited to):

  1. Amazon Kindle Bookstore
  2. Apple iBookstore
  3. Kobo store
  4. Barnes and Noble NOOK
  5. Google Playstore

On-demand sales of print book in the US and UK
We understand that you may want the option of selling physical copies of your book to audiences in the US, UK, and rest of the world. With our local print-on-demand arrangement and distribution tie-ups, we make sure that your print book is listed on Amazon US, UK, and online stores across the globe.