Imagine a world where every product, service, and experience is tailored just for you. This is the world of N = 1. In this groundbreaking book, the author takes you on a journey through the past, present and future of hyper-personalization.
But more than anything, N = 1 is a story. A story about the power of individuality, and the enduring human desire to be seen, heard, and understood. A story about the companies and innovators who are pushing the boundaries of possibilities. And a story about the imminent future where every interaction is tailored to the unique contours of our lives. And about how you can own this future if you take the right steps.